Pest analysis is a powerful and widely used tool for understanding strategic risk. This is the detailed pestle pestle analysis of egypt which discusses the external factors impacting the country. Pest and swot are two different perspectives but can contain common factors. The large regions of the sahara desert, which constitute most of egypt s territory, are sparsely inhabited. State regulation of the public transport sector presents many limitations i possible negative impact on the public transport industry y economic factors. Pest risk analysis pra, establishment of pest free areas pfas and many other procedures that rely on the. Pdf a pestle analysis of international retailing in the.
Apple is the worlds most valuable brand according to the forbes 2016 ranking. A free pdf version of this tool and information about pest analysis methods are available at. Military rule is the major decision making force in the country and it has not allowed democracy to flourish. Marketline country profilesmarketline country profiles marketline country profiles source and pull together key data to paint a toplevel picture of the business landscape in 110 countries. Regional workshop regional workshop for the global. The effects of other important factors which influence the industry are covered in the macro analysis and impact of technology is discussed in. Apples brand value has plummeted as the laptop and pc market is experiencing a decline globally. Pdf purpose the paper seeks to identify the key environmental. Relations historically, egypt has been an important country for u. Social and political conditions improved in 2012 and the tourism sector showed signs of recovery, but the situation deteriorated again in 20 due to further unrest. The application of pest analysis based on ebrd and ibrd.
Evolving market egypt is an evolving market both in terms of volume as well as value added services. Pdf a framework for pest analysis based on fuzzy decision maps. Each profile is written using one of the globally recognised pestle or pest country analysis frameworks to ascertain the strengths, challenges, future prospects, and risks for each country profiled. Formulation of a systemic pest analysis for strategic analysis. A framework for pest analysis based on fuzzy decision maps. The bangladesh context mohammad nayeem abdullah, robaka shamsher independent university, bangladesh pest political, economic, social, and technological analysis of any industry sector investigates the important. Egypt market research reports, pest analysis and industry. Analysis of egypt,turkey and gulf countries for the purpose of business slideshare uses cookies to improve functionality and performance, and to provide you with relevant advertising. Egypt loses about 12 000 lives due to road traffic crashes every year. Tax changes, new laws, trade barriers, demographic change and government policy changes are all examples of macro change. This pestelpestle analysis reflects a number of opportunities and threats that unilever must prioritize in its strategies for growth and global expansion in the consumer goods market. Count on us to protect your employees, customers and family from unwanted pests. In order to reach this conclusion pestel analysis is done to identity the key drivers of change that can be used to predict the scenarios for the future.
In 2011 2012 elections, for the first time democratic parties took part and it. Pestel stands for political, economical, social, technological, environmental and legal and forms of analysis of the macroenvironment of the organization thomas, 2007. Political, economic, social and technical factors affecting a business or organization from the environment in which it operates originally designed as a business environmental scan, the pest analysis is an analysis of the external macro environment big picture in which a. Aug 06, 2014 product leather goods country 1 turkey 2 egypt 3 gulf country pestel analysis turkey egypt gulf country political stable stable stable economic stable moderate stable social favorable favorable favorable technological favorable favorable favorable legal favorable favorable favorable turkey 1turkey officially the republic of turkey is a. Pdf an analysis of the environment and competitive dynamics of. Lucintel, a leading global management consulting and market research firm, has conducted a competitive analysis on the political, economic, social, technological, legal, and environmental conditions of denmark and presents its findings in pestle analysis of denmark 2012. Devorshak 19 international cooperation to ensure success of those laws.
While egypt needs a complete marketing makeover, lets begin where all good marketing begins with data. Mar 07, 20 swot analysis strength emerging economy with a substantial population a population of over 80 million makes egypt a fertile ground for telecom industry. Therefore, the use of insecticides has become subordinated to other control methods, such as biological control singly andor in. Egypt increased inward investment, creating a rich investment atmosphere. Pest analysis a scan of the external macroenvironment in which the firm operates can be expressed in terms of the following factors. Economic analysis of milk production and consumption in the middle east and north africa 247 the developed countries continued to monopolize the bulk of milk products exports in 2010 to reach approximately 75% of trade exchange, which is slightly lower than it was in the early nineties when developed countries represented. Formulation of a systemic pest analysis for strategic analysis joseph kimkeung ho independent trainer hong kong, china abstract. A study on the impact of pest analysis on the pharmaceutical sector. If you continue browsing the site, you agree to the use of cookies on this website.
The nile delta of egypt, irrigated by the nile river and its many distributaries, is some of the richest farm land in the world and home to over half of egypt s population. Apple inc pestelpestlepest analysis apples macroenvironment. Tourism has become the single biggest foreign exchange earner, and contributes significantly to the countrys gdp. Pest analysis can be useful before swot analysis because pest helps to identify swot factors.
External factors are those that are beyond the control of company. Introduction the services sector accounted for 49% of egypt s gdp in 2010. Browse report with over 84 million inhabitants, egypt is one of the most populous countries in africa and the middle east, and the 15th most populated in the world. Whether youre seeking pest control for your business or home, our professionals deliver the specialized services you need. Based on retail audits done by the ac nielsen and protrac studying the egyptian beverage market the result shows that the. Pest analysis a scan of the external macroenvironment in. Petrol prices have on average been increasing and they are likely to grow until the petrol runs out i. In egypt, the crop is cultivated annually in 23 plantations. Egypts legal framework, which includes patchy contract enforcement, represents a significant barrier to market entry and discourages informal enterprises from formalising. Egypt pestel analysis brief egypt is one of the most ancient countries in the world with valuable history, culture and economics foundation. Origin of the concept of quarantine the concept of quarantine is not new it. Prioritization of the issues in a pestel and swot is typically quick and may need to be refined when dealing with a really complex challenge. For large businesses the completion of a pest analysis is an ongoing process, and remember that multi nationals will be operating in a large number of countries and it must also be noted that many pest factors such as environmental controls, macroeconomic policy and energy costs can and will can differ per continent, country or even region, so. Joseph kimkeung hoformulation of a systemic pest analysis for strategic analysis european academic research vol.
Report on pestel analysis of egypt country map and flag of egypt. Swot analysis strength emerging economy with a substantial population a population of over 80 million makes egypt a fertile ground for telecom industry. Fifty percent of executives in the united states will be eligible to retire by 2012 field 2007. Gelechiidae is one of the recent devastating pests attacking tomato crop worldwide. Majority 48% of those killed are passengers of fourwheelers though pedestrians also constitute a significant proportion 20% of these fatalities. Pest analysis prepared for mba egypt dr afifi prepared by ahmed m. But whats not seen is the potentiality of disaster in this, the most populous middle eastern country.
Pest analysis is a convenient method for organizing market research into a cohesive format. Egypt controls the suez canal, which is one of the worlds most wellknown maritime chokepoints, linking the. Brotherhood pursued, mostly evidenced in the way the 2012 constitution was elaborated and. Egypt pest analysis free download as powerpoint presentation. The tomato leaf miner, tuta absoluta meyrick lepidoptera. Giving time in conducting a pest analysis and knowing the factors ahead of time will help the business in making better business decisions. Ii, issue 5 august 2014 6479 business environment1.
Political, economical, social, technological, environmental and legal. It has a road traffic fatality rate of 42 deaths per 100 000 population. Final pgesco free download as powerpoint presentation. Situated across the region in saudi arabia, uae, egypt and jordan, is in the process of expanding to new markets to cover a wider geographical area, empowering both buyers and. This document was uploaded by user and they confirmed that they. For example, article 241 of the 2014 constitution requires parliament, during its first term, to issue legislation relating. Bti 2016 egypt country report transformation index bti. Travel and tourism in egypt to 2018 marketresearch. According to the world banks doing business 2016 report, egypt was ranked 155th out of 188 economies, with resolving a dispute taking more than days. Aug 28, 2010 for large businesses the completion of a pest analysis is an ongoing process, and remember that multi nationals will be operating in a large number of countries and it must also be noted that many pest factors such as environmental controls, macroeconomic policy and energy costs can and will can differ per continent, country or even region, so. What is or will be the website address and why did you choose the same.
Swot analysis is a technological tool through which strengths and weaknesses, as well as opportunities and threats of the business can be identified kotler et al, 2008. Egypt or officially called the arab republic of egypt is a mediterranean country which is bordered around by israel and gaza strip in the northeast, the gulf of aquaba in the east, the red sea in the southeast, sudan in the south and libya to the west. The nile delta of egypt, irrigated by the nile river and its many distributaries, is some of the richest farm land in the world and home to over half of egypts population. Social and political conditions improved in 2012 and the tourism sector showed signs of. The current alsisi government has initiated a process of national reconciliation, which has been partially successful. Africa egypt the world factbook central intelligence. The acronym pest, breaks down into four different components used for assessment. The countrys political system is strong, indicating that the national party, under john keys leadership, forms a new coalition government in december 2011 after winning the elections in november.
A pestle analysis of international retailing in the east african community article pdf available in global business and organizational excellence 384. Nov 17, 2012 in order to reach this conclusion pestel analysis is done to identity the key drivers of change that can be used to predict the scenarios for the future. Pest analysis is a widely used tool for measuring market potential, i. Egyptian startup and small business environment improving. Pestelpestle analysis of egypt free pestel analysis. The economic environment in egypt is ready for investment. Pest analysis social the common culture creates a heavy energy consuming life which increase the energy needs in most of our market the population in the country increases whith about 2 million each year which leads to an increasing power and energy needs in the market politics can drive the society to boycott other countries investments in. Across the river from cairo one can see the three large pyramids and sphinx at giza.
The capital city of cairo lies at the apex of the delta in the middle of the scene. Pestel analysis of the macroenvironment there are many factors in the macroenvironment that will effect the decisions of the managers of any organisation. Strengths and weaknesses are considered to be internal factors affecting the company, whereas threats and opportunities are external factors. Scribd is the worlds largest social reading and publishing site. It is now recognised by marketing professionals that in the longer term survival and success of a. Pest analysis egypt market external audit threats opportunities. Obtained date was subject to statistical analysis using the. The workshop was organized by the fao regional office for the. Technological, environment and legal analysis yuksel, 2012.
For example, article 241 of the 2014 constitution requires parliament, during its first term, to issue legislation relating to transitional justice, though this is yet to happen. Sep 21, 2018 for a pest analysis to truly be valuable, it should be used in conjunction with swot strengths, weaknesses, opportunities and threats, most mission, objective, strategies, tactics or scrs. The additional letters acronym pest to create pestle. Although the pest analysis is enough to evaluate the factors, many companies still use the extension of the pest which is the le that stands for legal and environment. Responsible management education in egyptian public business. These are often factors which are beyond the control or influence of a business. The article provides information on the political and economic condition in new zealand in 2012. Egypt market research reports, pest analysis and industry trends. Market research on egypt pestel analysis market research report having 30. The bti combines text analysis and numerical assessments. Egypt pestel analysis market research report market. A pest analysis of the business school education environment is provided.
Swot, pest, and porters five forces analysis were used in order to identify the strengths and weaknesses of apple and. Young demographic a median age of 24 can ensure better adoption for latest technology. Pest analysis free download as powerpoint presentation. It is now recognised by marketing professionals that in the longer term survival and success. Egypt should privatize key soes in the spinning sector and partner with multinationals and clusters in developed nations to upgrade the skills of its textile labor force. Originally designed as a business environmental scan, the pest or pestle analysis is an analysis of the external macro environment big picture in which a. Doc report on pestel analysis of egypt country map. Pdf currently pest analysis framework provides mainly a general idea about the macro environmental. Issue 3 sept 2004 page 1 pest analysis a pest analysis examines the political, economic, social and technological environments that affect industries and companies. Environmental scanning, pest analysis, strategic planning, systems thinking. The large regions of the sahara desert, which constitute most of egypts territory, are sparsely inhabited. Political economic social technological the acronym pest or sometimes rearranged as step is used to describe a framework for the analysis of these macro environmental factors. Egypt pest analysis gross domestic product egypt scribd.
1477 1166 139 1281 1330 1405 1628 1437 749 578 141 705 935 218 666 1450 551 1485 1504 1515 757 1305 589 44 184 1349 1447 848 335 6 1163 195 482